Client :
Start Rite Homes
Monthly Maintenance Report | December 2024
WEBSITE MAINTENANCE
DESKTOP VERSION
✔
MOBILE VERSION
✔
SEO
✔
ENGINES & SCRIPTS
✔
Monthly SEO Maintenance Report for Start Rite Homes
Website Overview
This report outlines the SEO performance and areas of improvement for Start Rite Homes. While the website is in the early stages of growth, targeted SEO strategies can drive significant progress.
1. Website Metrics
Domain Authority (DA): 1
(Domain Authority is an indicator of a website's ability to rank in search engines. Start Rite Homes is in the foundational phase, and sustained efforts will help improve this metric.)Spam Score: 1%
(The low spam score shows the site is credible and not flagged for harmful practices.)
2. Traffic Performance
Clicks: 15
(The total number of clicks from search results to the website.)Impressions: 1,548
(The number of times the website appeared in search engine results.)Click-Through Rate (CTR): 0.9%
(The CTR reflects the percentage of impressions that resulted in clicks. Improving content relevance and meta descriptions can enhance this.)
3. Backlink Profile
Total Backlinks: 4
(Backlinks are essential for building authority. Increasing the number and quality of backlinks is key to strengthening the website's ranking potential.)Linking Domains: 9
(While the number of linking domains is modest, diversification and high-quality sources are critical for long-term success.)
4. On-Page SEO
On-Page Score: 73
(The current score indicates room for improvement in areas such as metadata, keyword density, and overall technical optimization. The target is to achieve a score above 90.)
5. Top Searching Queries
The following search terms are driving traffic to Start Rite Homes:
commercial vs residential real estate investing
commercial vs residential real estate
how to sell your condo
residential real estate vs commercial
sell your condo
(Optimizing the website content to better address these search queries can improve rankings and traffic.)
6. Top Performing URLs
https://www.startritehomes.com/post/commercial-vs-residential-real-estate-investing
https://www.startritehomes.com/agents-1/lucas-kirsch---20-20-master-home-inspections-inc.
https://www.startritehomes.com/post/how-to-price-your-home-for-a-perfect-sale
https://www.startritehomes.com/post/what-is-wholesale-real-estate-and-how-to-make-it-work-for-you
(Analyzing the performance of top URLs will help refine strategies for underperforming pages.)
Terminology Explained:
Domain Authority (DA): A score (1-100) reflecting the likelihood of a website ranking in search results. Higher scores indicate greater authority.
Spam Score: A metric indicating the risk of a site being penalized for spammy practices. Lower is better.
Clicks: The number of times users clicked on the site in search results.
Impressions: The total number of times the website appeared in search results.
Click-Through Rate (CTR): The ratio of clicks to impressions, expressed as a percentage.
Backlinks: Links from other websites to your website, boosting authority and trust.
Linking Domains: Unique websites that link back to the site.
On-Page SEO Score: Measures the effectiveness of on-page SEO, including keyword usage, metadata, and user experience.
Top Searching Queries: Keywords or phrases most commonly used by users to find the site.
Recommendations for Next Month:
Increase backlink quantity and quality by partnering with real estate blogs and industry-related websites.
Optimize meta titles and descriptions for higher CTR, focusing on queries like "how to sell your condo" and "commercial vs residential real estate investing."
Improve the On-Page SEO Score by addressing technical issues, improving content quality, and adding internal links.
Leverage blog content or guides to target top queries, providing value and driving organic traffic.
SEO & ANALYTICS
DOMAIN AUTHORITY
1
LINKING ROOT DOMAINS
27
SPAM SCORE
1%
GOOGLE CLICKS
15
IMPRESSIONS
1548
CTR
0.96%
GOOGLE ADS CAMPAIGN
CLICKS
IMPRESSIONS
AVG.CPC
CTR
AD OPTIMIZATION SCORE
CAMPAIGN COST
FAQS
-What Does Domain Authority Mean?
It is really important to define what domain authority is and what isn't in order to point your digital strategy in the right direction.
It gives sites a score ranked between 1 and 100, with the higher end of the scale representing a better outcome. Finding out your score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement.
-What Does Linking Root Domains Mean?
Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.
-What Does Spam Score Mean?
Upon its first release, Spam Score analysed a website against 17 spam signalling factors, coined by Moz as ‘spam flags’. As the tool evolved, Moz incorporated more spam signalling factors ‘flags’. There are now 27 ‘spam flags’, which we will explain in detail later.
The aggregate of these flags is represented by a single score that indicates the likeliness of a site being penalized by Google. The more flags a site accumulates, the higher the Spam Score, and the stronger the prediction that it will be perceived as spammy by Google.
-What Does Google Clicks Mean?
How often someone clicked a link from Google to your site.
-What Does Impression Mean?
An impression means that a user has seen (or potentially seen) a link to your site in Search.
-What Does CTR Mean?
Click-through rate. Clicks/Impressions for Google Search clicks.
-What Does The On-Site SEO Score Mean?
The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic.
-What Does Organic Keywords Mean?
An organic keyword is a keyword used to attract free traffic through search engine optimization (SEO).
-What Does Backlinks Mean?
Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks “votes” for a specific page. Pages with a high number of backlinks tend to have high organic search engine rankings.