top of page
Adicator Logo_320x132-01.png
Client :
Scan Tube Steel
Monthly Maintenance Report | May 2025
WEBSITE MAINTENANCE
DESKTOP VERSION
✔
MOBILE VERSION
✔
SEO
✔
ENGINES & SCRIPTS
✔
Add a subheading.png

Monthly Maintenance Report — May

Prepared by Adicator


1. Overview

ScanTube Steel has demonstrated encouraging growth this month, with a 7% increase in search impressions and valuable gains in industrial and technical keyword visibility. The site’s authority continues to rise, supported by a strong backlink profile and well-optimized blog content. These trends point to ongoing momentum in building a solid online presence in the stainless steel and industrial supply sector.


2. Website Authority & Backlink Profile

  • Linking Domains: 45 authoritative domains — contributing to a healthy off-site SEO profile.

  • Domain Authority: Solid standing at 15, reflecting consistent credibility and optimization efforts.

  • Spam Score: Just 1%, indicating a clean and reputable link portfolio.

  • Backlinks: 113 backlinks are reinforcing the website’s authority and trustworthiness.


3. Traffic and Search Metrics

  • Authority Score: Stable and growing within a competitive B2B space.

  • Organic Search Traffic: ScanTube Steel continues to attract industrial and technical audiences organically.

  • Traffic Distribution: Primarily technical and B2B-focused users, well-matched with the content and services offered.


4. Search Impressions & Clicks

  • Total Impressions: 3,896 (↑7%) — showing healthy growth in search visibility.

  • Clicks: 104 — reflecting user engagement and interest in specific steel-related content.


5. Top Performing Queries

Keywords gaining strong traction this month:

  • “stainless steel in the dairy industry: a sustainable solution…” — 75 impressions (↑75)

  • “2205 stainless steel round bar” — 41 impressions (↑32)

  • “stainless steel hollow bar suppliers” — 44 impressions (↑26)

  • “uses of stainless steel” — 81 impressions (↑25)

  • “ss bar weight” — 17 impressions (↑17)


6. Top Performing Pages

Content driving search engagement:

  • /post/stainless-steel-in-food-and-dairy-production — 420 impressions (↑330)

  • /post/common-uses-for-stainless-steel — 276 impressions (↑27)

  • /fr/stainless-steel-pipes — 39 impressions (↑25)


7. Recommendations & Next Steps

  • Continue publishing technical blogs targeting specific industry applications (e.g., food production, structural bars).

  • Explore internal linking from product pages to relevant blog posts to guide search engine indexing.

  • Consider adding schema markup for product pages to enhance SERP display.

  • Expand multilingual SEO efforts (as seen in /fr/) to increase global reach.

  • Submit to industry directories and platforms for expanded backlink growth.


8. Glossary of Terms

  • Domain Authority (DA): Predicts how well a website ranks on search engines (scale 1–100).

  • Spam Score: Measures risk from backlinks — lower is better.

  • Organic Search Traffic: Visitors arriving from unpaid search results.

  • Impressions: Number of times your website is shown in search results.

  • Clicks: Number of users who clicked your website link from a search result.

  • Keywords: Words or phrases users search for that lead them to your site.

  • Backlinks: External sites linking to yours — essential for SEO.

  • Authority Score: A combined metric that reflects the website’s trust and SEO strength.

SEO & ANALYTICS
DOMAIN AUTHORITY
15
LINKING ROOT DOMAINS
8
SPAM SCORE
1%
GOOGLE CLICKS 
104
IMPRESSIONS
3896
CTR
2.66%
GOOGLE ADS CAMPAIGN
CLICKS
​
IMPRESSIONS
​
AVG.CPC
​
CTR
​
AD OPTIMIZATION SCORE
​
CAMPAIGN COST
​

FAQS

​

-What Does Domain Authority Mean?

It is really important to define what domain authority is and what isn't in order to point your digital strategy in the right direction.

It gives sites a score ranked between 1 and 100, with the higher end of the scale representing a better outcome. Finding out your score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement.

 

-What Does Linking Root Domains Mean?

Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.

 

-What Does Spam Score Mean?

Upon its first release, Spam Score analysed a website against 17 spam signalling factors, coined by Moz as ‘spam flags’. As the tool evolved, Moz incorporated more spam signalling factors ‘flags’. There are now 27 ‘spam flags’, which we will explain in detail later.

 

The aggregate of these flags is represented by a single score that indicates the likeliness of a site being penalized by Google. The more flags a site accumulates, the higher the Spam Score, and the stronger the prediction that it will be perceived as spammy by Google.

 

-What Does Google Clicks Mean?

How often someone clicked a link from Google to your site.

 

-What Does Impression Mean?

An impression means that a user has seen (or potentially seen) a link to your site in Search.

 

-What Does CTR Mean?

Click-through rate. Clicks/Impressions for Google Search clicks.

 

-What Does The On-Site SEO Score Mean?

The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic.

 

-What Does Organic Keywords Mean?

An organic keyword is a keyword used to attract free traffic through search engine optimization (SEO).

 

-What Does Backlinks Mean?

 

Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks “votes” for a specific page. Pages with a high number of backlinks tend to have high organic search engine rankings.                         

bottom of page