Client :
Sara Nutritional Consulting
Monthly Maintenance Report | Jun 2026
WEBSITE MAINTENANCE
DESKTOP VERSION
✔
MOBILE VERSION
✔
SEO
✔
ENGINES & SCRIPTS
✔
SEO & ANALYTICS
DOMAIN AUTHORITY
LINKING ROOT DOMAINS
SPAM SCORE
GOOGLE CLICKS
IMPRESSIONS
CTR
GOOGLE ADS CAMPAIGN
CLICKS
392
IMPRESSIONS
9.93K
AVG.CPC
$1.41
CTR
3.95%
AD OPTIMIZATION SCORE
100%
CAMPAIGN COST
$551
Google Ads Monthly Report
1. Landing Page Development & Budget Optimization
During this month, a new landing page was designed and launched to improve the user experience and provide a stronger foundation for increasing conversions.
To ensure the full utilization of the available Google Ads promotional credit, the campaign's daily budget was temporarily increased to $25.00. This adjustment allowed the promotional credit to be fully used before its expiration date, maximizing the value of the offer without interrupting campaign performance.
After the $600 promotional credit was fully consumed, the daily budget was adjusted back to $12.00. However, based on the current campaign performance and competition, we recommend increasing the daily budget to $20.00 to improve ad visibility, generate more qualified traffic, and increase lead generation opportunities.
2. Performance Max Campaign
During the month, a Performance Max campaign was launched to expand the campaign's reach across Google's advertising networks and explore additional opportunities for attracting qualified users.
In addition, an IP tracking system was implemented through Google Analytics 4 (GA4) to help identify and reduce invalid or bot-generated clicks. This provides better traffic quality and helps protect the advertising budget from unnecessary spend.
If you would like to relaunch the Performance Max campaign, we recommend allocating a minimum daily budget of $10.00 to allow the campaign to gather sufficient data and optimize effectively.
3. Ongoing Campaign Management
Throughout the month, the following optimization activities were performed:
Daily monitoring of campaign performance.
Budget adjustments based on campaign objectives and promotional credit usage.
Continuous review of campaign performance to identify optimization opportunities.
Regular monitoring of traffic quality and campaign efficiency.
Summary
This month's focus was on maximizing the value of the available Google Ads promotional credit, improving the campaign infrastructure with a new landing page, and testing additional growth opportunities through a Performance Max campaign. The implementation of GA4 IP tracking also provides greater protection against invalid traffic and helps improve overall advertising efficiency. Increasing the daily budget to $20.00 is recommended to support continued growth and generate more qualified leads.
FAQS
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-What Does Domain Authority Mean?
It is really important to define what domain authority is and what isn't in order to point your digital strategy in the right direction.
It gives sites a score ranked between 1 and 100, with the higher end of the scale representing a better outcome. Finding out your score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement.
-What Does Linking Root Domains Mean?
Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.
-What Does Spam Score Mean?
Upon its first release, Spam Score analysed a website against 17 spam signalling factors, coined by Moz as ‘spam flags’. As the tool evolved, Moz incorporated more spam signalling factors ‘flags’. There are now 27 ‘spam flags’, which we will explain in detail later.
The aggregate of these flags is represented by a single score that indicates the likeliness of a site being penalized by Google. The more flags a site accumulates, the higher the Spam Score, and the stronger the prediction that it will be perceived as spammy by Google.
-What Does Google Clicks Mean?
How often someone clicked a link from Google to your site.
-What Does Impression Mean?
An impression means that a user has seen (or potentially seen) a link to your site in Search.
-What Does CTR Mean?
Click-through rate. Clicks/Impressions for Google Search clicks.
-What Does The On-Site SEO Score Mean?
The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic.
-What Does Organic Keywords Mean?
An organic keyword is a keyword used to attract free traffic through search engine optimization (SEO).
-What Does Backlinks Mean?
Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks “votes” for a specific page. Pages with a high number of backlinks tend to have high organic search engine rankings.