Client :
Relational Practices
Monthly Maintenance Report | December 2024
WEBSITE MAINTENANCE
DESKTOP VERSION
✔
MOBILE VERSION
✔
SEO
✔
ENGINES & SCRIPTS
✔
Monthly SEO Maintenance Report for Relational Practices
Website Overview
This report highlights the SEO performance of the Relational Practices website for the past month. Below are the key metrics and insights.
1. Website Metrics
Domain Authority (DA): 1
(The website is still in its early stages of SEO growth. Regular optimization and link-building efforts will help improve DA over time.)Spam Score: 1%
(A low spam score indicates a healthy website with minimal risk of search engine penalties.)
2. Traffic Performance
Clicks: 32
(The number of users who clicked on the website from search engine results.)Impressions: 456
(The number of times the website appeared in search results.)Click-Through Rate (CTR): 7%
(A 7% CTR demonstrates a high level of relevance for the site's content based on the keywords and audience expectations.)
3. Backlink Profile
Total Backlinks: 8
(Backlinks contribute to the website’s authority and ranking potential. Increasing the number of high-quality backlinks is essential for growth.)Linking Domains: 5
(The number of unique websites linking to Relational Practices. Focus on acquiring backlinks from diverse and authoritative domains.)
4. On-Page SEO
On-Page Score: 91
(An excellent score indicating that most on-page SEO factors, such as metadata, content relevance, and technical optimizations, are well-implemented.)
5. Top Searching Queries
The following are the most common search terms driving traffic to Relational Practices:
what is restorative practices
what are restorative practices
what is restorative practice
relational education
relational practice
(These search terms highlight the audience's interest in educational and relational topics. Focusing on content that answers these queries in depth will help retain and attract more visitors.)
6. Top Performing URLs
https://www.relationalpractices.com/what-is-restorative-practices
https://www.relationalpractices.com/whole-school-implementation-coaching
(These pages are key to the site's current success and should be leveraged to guide the optimization of other pages.)
Terminology Explained:
Domain Authority (DA): A score (1-100) indicating the likelihood of a website ranking on search engine results. Higher scores reflect greater authority.
Spam Score: A metric that indicates the likelihood of a website being flagged for spam-like behavior. Lower is better.
Clicks: The number of times users clicked on the website link in search results.
Impressions: The total number of times the website appeared in search results, regardless of clicks.
Click-Through Rate (CTR): The percentage of users who clicked on the website after seeing it in search results.
Backlinks: Links from other websites to your website, helping to boost SEO by signaling trust and relevance.
Linking Domains: Unique websites that link to your website.
On-Page SEO Score: A measure of how well individual pages are optimized for search engines, covering factors like metadata, keyword usage, and user experience.
Top Searching Queries: Keywords or phrases most commonly used by users to find the website.
Recommendations for Next Month:
Strengthen the backlink profile by reaching out to educational and authoritative websites in the field of restorative practices for collaboration and content sharing.
Create detailed, engaging blog posts and resources around high-performing queries such as "what is restorative practices" and "relational education."
Maintain the high On-Page SEO Score by regularly auditing and updating content, ensuring it remains relevant and optimized.
Focus on improving traffic volume by targeting additional long-tail keywords and leveraging social media channels to increase visibility.
SEO & ANALYTICS
DOMAIN AUTHORITY
1
LINKING ROOT DOMAINS
5
SPAM SCORE
1%
GOOGLE CLICKS
32
IMPRESSIONS
456
CTR
7.01%
GOOGLE ADS CAMPAIGN
CLICKS
IMPRESSIONS
AVG.CPC
CTR
AD OPTIMIZATION SCORE
CAMPAIGN COST
FAQS
-What Does Domain Authority Mean?
It is really important to define what domain authority is and what isn't in order to point your digital strategy in the right direction.
It gives sites a score ranked between 1 and 100, with the higher end of the scale representing a better outcome. Finding out your score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement.
-What Does Linking Root Domains Mean?
Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.
-What Does Spam Score Mean?
Upon its first release, Spam Score analysed a website against 17 spam signalling factors, coined by Moz as ‘spam flags’. As the tool evolved, Moz incorporated more spam signalling factors ‘flags’. There are now 27 ‘spam flags’, which we will explain in detail later.
The aggregate of these flags is represented by a single score that indicates the likeliness of a site being penalized by Google. The more flags a site accumulates, the higher the Spam Score, and the stronger the prediction that it will be perceived as spammy by Google.
-What Does Google Clicks Mean?
How often someone clicked a link from Google to your site.
-What Does Impression Mean?
An impression means that a user has seen (or potentially seen) a link to your site in Search.
-What Does CTR Mean?
Click-through rate. Clicks/Impressions for Google Search clicks.
-What Does The On-Site SEO Score Mean?
The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic.
-What Does Organic Keywords Mean?
An organic keyword is a keyword used to attract free traffic through search engine optimization (SEO).
-What Does Backlinks Mean?
Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks “votes” for a specific page. Pages with a high number of backlinks tend to have high organic search engine rankings.