Client :
Padi Electric
Monthly Maintenance Report | April 2025
WEBSITE MAINTENANCE
DESKTOP VERSION
✔
MOBILE VERSION
✔
SEO
✔
ENGINES & SCRIPTS
✔
Monthly Maintenance Report — April
Prepared by Adicator
Overview
This report outlines the website performance for Padi Electric over the month of April. The report includes metrics on on-page SEO, domain authority, backlinks, clicks, impressions, top queries, and top visited URLs.
Performance Summary
On-Page SEO Score: 91
Domain Authority (DA): 3
Spam Score: 1
Clicks: 1
Impressions: 172
Padi Electric's on-page SEO score of 91 indicates good optimization practices. However, the website's domain authority is low (DA 3), which offers room for improvement, especially through increased backlink acquisition. Despite having relatively low traffic with only 1 click and 172 impressions, the website is attracting visitors from Canada and the United States.
Top Queries
Below are the top search queries that led users to Padi Electric this month:
aurora electrical panel upgrade
+5 impressions
Total: 6 impressionspadi toronto
+3 impressions
Total: 5 impressionscommercial lighting services near me
+1 impression
Total: 1 impressionelectrical panel upgrades near me
+1 impression
Total: 3 impressionspanel upgrade experts
+1 impression
Total: 1 impression
Top Linking Pages
Currently, the website has 26 backlinks from 8 linking domains. Increasing the number of high-quality backlinks can help to improve the domain authority and boost organic search rankings.
Top Visited URLs
The most visited page during the month was:
Recommendations for Next Month
Backlink Building: Focus on securing high-quality backlinks from industry-relevant sources, such as other electrical service websites and local directories. This will help improve domain authority and organic reach.
Content Expansion: Consider creating content targeting more specific electrical services and local keywords to attract a broader audience, such as "electrical panel upgrades" and "commercial lighting services."
SEO and Authority Growth: Engage in outreach, local listings, and partnerships to build backlinks and improve online visibility.
Monitor and Optimize: Keep tracking impressions and clicks for the top queries and optimize the content further to attract more relevant traffic.
Glossary of Terms
On-Page SEO Score: A measure of how well the website’s pages are optimized for search engines, covering elements like keywords, meta tags, and page speed.
Domain Authority (DA): A score that predicts how well a domain is likely to perform in search rankings based on backlink quality, trust signals, and other factors.
Spam Score: A metric indicating the potential for spammy links pointing to the website. A low score is ideal.
Backlinks: Links from external websites pointing to Padi Electric, improving SEO authority.
Linking Domains: The number of unique domains that contain backlinks to Padi Electric.
Clicks: The number of times users clicked on the website’s link after seeing it in search results.
Impressions: The number of times the website’s pages appeared in search engine results (regardless of whether they were clicked).
Top Queries: The search phrases that brought visitors to the website.
Top Visited URLs: The most viewed pages on the website during the month.
SEO & ANALYTICS
DOMAIN AUTHORITY
3
LINKING ROOT DOMAINS
2
SPAM SCORE
1%
GOOGLE CLICKS
1
IMPRESSIONS
172
CTR
0.58%
GOOGLE ADS CAMPAIGN
CLICKS
50
IMPRESSIONS
530
AVG.CPC
$7.75
CTR
9.45%
AD OPTIMIZATION SCORE
100%
CAMPAIGN COST
$387
Tasks Completed in April
This month, we focused on refining the keyword list by removing terms that showed lower user intent or were less aligned with your core business. This helps ensure your budget is spent on high-potential clicks from users with relevant interests.
The following keywords were removed from the search terms list based on this analysis:
[electric panel upgrade]
[panel upgrade]
[electrical panel upgrade rebate ontario]
As in previous months, irrelevant keywords were regularly identified through the search terms report and added to the negative keyword list to maintain campaign quality.
Recommendation to Increase Lead Volume
We’ve noticed that many users are searching for service-related pricing information. To improve lead generation, we recommend providing us with your starting prices for key services. We can then display this information on the landing page to encourage users to complete the contact form.
Once a user submits the form, you’ll have their contact details, allowing you to follow up and provide a personalized quote. This strategy can help you capture more qualified leads and negotiate prices directly with interested prospects.
FAQS
-What Does Domain Authority Mean?
It is really important to define what domain authority is and what isn't in order to point your digital strategy in the right direction.
It gives sites a score ranked between 1 and 100, with the higher end of the scale representing a better outcome. Finding out your score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement.
-What Does Linking Root Domains Mean?
Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.
-What Does Spam Score Mean?
Upon its first release, Spam Score analysed a website against 17 spam signalling factors, coined by Moz as ‘spam flags’. As the tool evolved, Moz incorporated more spam signalling factors ‘flags’. There are now 27 ‘spam flags’, which we will explain in detail later.
The aggregate of these flags is represented by a single score that indicates the likeliness of a site being penalized by Google. The more flags a site accumulates, the higher the Spam Score, and the stronger the prediction that it will be perceived as spammy by Google.
-What Does Google Clicks Mean?
How often someone clicked a link from Google to your site.
-What Does Impression Mean?
An impression means that a user has seen (or potentially seen) a link to your site in Search.
-What Does CTR Mean?
Click-through rate. Clicks/Impressions for Google Search clicks.
-What Does The On-Site SEO Score Mean?
The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic.
-What Does Organic Keywords Mean?
An organic keyword is a keyword used to attract free traffic through search engine optimization (SEO).
-What Does Backlinks Mean?
Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks “votes” for a specific page. Pages with a high number of backlinks tend to have high organic search engine rankings.