Client :
Paad Wellness
Monthly Maintenance Report | Aug 2025
WEBSITE MAINTENANCE
DESKTOP VERSION
✔
MOBILE VERSION
✔
SEO
✔
ENGINES & SCRIPTS
✔
🌐 Website Report: PAAD Wellness
Reporting Period: August 2025
📌 Overview
PAAD Wellness continues to grow its authority and visibility, supported by a strong backlink profile and excellent keyword traction in wellness and skincare services. The website is building a trustworthy reputation online, with healthy domain metrics and strong international distribution.
✨ Executive Summary: Expanding Authority in Wellness & Skincare
With hundreds of backlinks and strong keyword rankings in specialized wellness services, PAAD Wellness is carving out a credible digital footprint. Its domain strength and growing recognition show clear potential for future traffic growth as more users search for advanced skincare treatments.
🔗 Domain Strength & Backlink Profile
PAAD Wellness benefits from a strong backlink foundation and diverse distribution:
Authority Score: 9
Backlinks: 896
Referring Domains: 200
Distribution by Country: CA, TH, US
Domain Authority (DA): 12
Spam Score: 1%
👉 These results highlight international recognition and a trustworthy backlink profile that supports long-term SEO growth.
🔑 Top Queries
The site is gaining traction on specialized wellness and skincare searches, showing strong alignment with its services:
“endermolift” – 40 impressions
“spineforce” – 70 impressions
“keloid laser” – 90 impressions
“stretch marks on face” – 590 impressions
“what causes stretch marks” – 1,000 impressions
👉 These keywords highlight the brand’s visibility for treatment-specific queries and common skincare concerns, reflecting real client needs.
⚙️ On-Page SEO & Technical SEO
SEO performance remains healthy and well-structured:
On-Page SEO: Service-specific keywords are supporting relevance in wellness and skincare searches.
Technical SEO: The site is secure, mobile-responsive, and indexed properly, ensuring smooth performance.
🏆 Key Achievements & Next Steps
PAAD Wellness is growing steadily in domain strength and keyword recognition. To build on this foundation, we recommend:
Content Development: Create blogs around trending skincare queries like “stretch marks causes & treatments” or “laser solutions for scars”.
Service Pages Expansion: Add detailed content for specific treatments (e.g., Endermolift, Keloid Laser) to capture more impressions.
Local SEO: Strengthen presence in Canadian searches with optimized Google Business Profile and location-based keywords.
👉 With these strategies, PAAD Wellness is on track to become a leading online resource in advanced skincare and wellness solutions.
SEO & ANALYTICS
DOMAIN AUTHORITY
12
LINKING ROOT DOMAINS
9
SPAM SCORE
1%
GOOGLE CLICKS
IMPRESSIONS
CTR
GOOGLE ADS CAMPAIGN
CLICKS
294
IMPRESSIONS
3.35K
AVG.CPC
$3.12
CTR
8.79%
AD OPTIMIZATION SCORE
100%
CAMPAIGN COST
$917
Tasks Completed in August:
On August 12, following our conversation in the Google Chat channel, we paused the campaign that had been unintentionally and mistakenly run on your side, to ensure there was no overlap or interference between the two campaigns. In addition, the main campaign has remained stable throughout the month, generating consistent clicks on keywords directly related to your services in Vancouver on a local level. This has been a strong driver for capturing more qualified leads.
As part of our ongoing optimization process, we also continued to add irrelevant search terms to the negative keyword list, just as in previous months. This ensures that the campaign budget is focused only on the most relevant traffic and that the ads are shown to the right audience.
Overall, the account is in a healthy position, and we are closely monitoring performance to maintain stability while looking for new opportunities for growth.
FAQS
-What Does Domain Authority Mean?
It is really important to define what domain authority is and what isn't in order to point your digital strategy in the right direction.
It gives sites a score ranked between 1 and 100, with the higher end of the scale representing a better outcome. Finding out your score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement.
-What Does Linking Root Domains Mean?
Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.
-What Does Spam Score Mean?
Upon its first release, Spam Score analysed a website against 17 spam signalling factors, coined by Moz as ‘spam flags’. As the tool evolved, Moz incorporated more spam signalling factors ‘flags’. There are now 27 ‘spam flags’, which we will explain in detail later.
The aggregate of these flags is represented by a single score that indicates the likeliness of a site being penalized by Google. The more flags a site accumulates, the higher the Spam Score, and the stronger the prediction that it will be perceived as spammy by Google.
-What Does Google Clicks Mean?
How often someone clicked a link from Google to your site.
-What Does Impression Mean?
An impression means that a user has seen (or potentially seen) a link to your site in Search.
-What Does CTR Mean?
Click-through rate. Clicks/Impressions for Google Search clicks.
-What Does The On-Site SEO Score Mean?
The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic.
-What Does Organic Keywords Mean?
An organic keyword is a keyword used to attract free traffic through search engine optimization (SEO).
-What Does Backlinks Mean?
Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks “votes” for a specific page. Pages with a high number of backlinks tend to have high organic search engine rankings.