Client :
Momax Pilates
Monthly Maintenance Report | Aug 2025
WEBSITE MAINTENANCE
DESKTOP VERSION
✔
MOBILE VERSION
✔
SEO
✔
ENGINES & SCRIPTS
✔
🌐 Website Report: Momax Pilates
Reporting Period: August 2025
📌 Overview
Momax Pilates has shown outstanding progress this month, with significant growth in organic search performance and strong engagement from its audience. The website continues to build its authority and strengthen its visibility across relevant search terms, establishing itself as a trusted resource for Pilates enthusiasts in Munich and beyond.
✨ Executive Summary: Building Strength & Visibility
Momax Pilates experienced a fantastic month, with clicks and impressions demonstrating growing interest from users actively searching for Pilates-related content. With a strong backlink profile, increasing authority, and highly engaging pages, the site is well on its way to becoming a go-to destination for Pilates training and information.
🔗 Domain Strength & Backlink Profile
Momax Pilates has a solid digital foundation, supported by a healthy backlink profile and diverse domain distribution:
Authority Score: 9
Backlinks: 228
Referring Domains: 106
Distribution by Country: DE, MX, ES
Domain Authority (DA): 4
Spam Score: 1%
👉 These results reflect international recognition and a strong, trustworthy reputation online.
📈 Organic Search Performance
Momax Pilates achieved strong visibility and engagement this month:
Impressions: 112
Clicks: 747
Click-Through Rate (CTR): [CTR Blog Link]
👉 A high ratio of clicks to impressions indicates that the website is attracting highly targeted and interested visitors.
🔑 Top Queries
The site continues to perform well on high-value keywords, showing rising search visibility:
“reformer pilates” – +323 (442 total impressions)
“pilates solln” – +120 (147 total impressions)
“zertifizierende trainings” – +49 (49 total impressions)
“pilates munich” – +46 (89 total impressions)
“reformer maxvorstadt” – +40 (40 total impressions)
👉 These search terms highlight the website’s strong positioning for Pilates training and certification topics in Munich.
📄 Content Engagement
The website’s content continues to captivate users, with the following pages performing best this month:
👉 These results show strong interest in both training content and practical location information, reflecting user intent to engage with classes and services.
⚙️ On-Page SEO & Technical SEO
SEO health remains positive and well-optimized, supporting both rankings and user experience:
On-Page SEO: The site structure and content optimization are working effectively to rank for relevant queries.
Technical SEO: Speed, indexing, and responsiveness are in strong shape, ensuring a seamless browsing experience.
🏆 Key Achievements & Next Steps
Momax Pilates continues to strengthen its online authority and attract a highly engaged audience. To build on this success, we recommend:
Content Expansion: Develop new articles around Pilates training methods and local fitness trends to broaden reach.
Keyword Focus: Create targeted content for growing queries like “pilates munich” and “zertifizierende trainings”.
Local SEO Growth: Enhance Google Business Profile with regular posts, reviews, and photos to capture more local search traffic.
👉 With these strategies, Momax Pilates is set to grow its visibility and attract even more Pilates enthusiasts in Munich.
SEO & ANALYTICS
DOMAIN AUTHORITY
9
LINKING ROOT DOMAINS
4
SPAM SCORE
1%
GOOGLE CLICKS
747
IMPRESSIONS
13112
CTR
5.69%
GOOGLE ADS CAMPAIGN
CLICKS
1.07K
IMPRESSIONS
8.11K
AVG.CPC
€0.48
CTR
13.24%
AD OPTIMIZATION SCORE
100%
CAMPAIGN COST
€517
Activities in August
Since the campaign was set to Maximize Conversions strategy by the client and we did not have access to optimize CPCs directly, our main focus this month was on cleaning up the search terms to avoid irrelevant traffic.
Because the campaign was running with Phrase Match and Broad Match keywords, there was a higher chance that ads would be triggered by irrelevant but somewhat concept-related queries. The only effective way to prevent this is to continuously add such irrelevant queries, found in the search term reports, to the Negative Keywords list.
Below are some of the irrelevant search terms that were added to the Negative Keywords list in August:
[barre fitness]
[barre near me]
[body and soul]
[evo fitness in meiner nähe]
[fitness class near me]
[hot pilates münchen]
[pilates an geräten]
[pilates bodensee]
[reformer grünwald]
[yogilates near me]
FAQS
-What Does Domain Authority Mean?
It is really important to define what domain authority is and what isn't in order to point your digital strategy in the right direction.
It gives sites a score ranked between 1 and 100, with the higher end of the scale representing a better outcome. Finding out your score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement.
-What Does Linking Root Domains Mean?
Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.
-What Does Spam Score Mean?
Upon its first release, Spam Score analysed a website against 17 spam signalling factors, coined by Moz as ‘spam flags’. As the tool evolved, Moz incorporated more spam signalling factors ‘flags’. There are now 27 ‘spam flags’, which we will explain in detail later.
The aggregate of these flags is represented by a single score that indicates the likeliness of a site being penalized by Google. The more flags a site accumulates, the higher the Spam Score, and the stronger the prediction that it will be perceived as spammy by Google.
-What Does Google Clicks Mean?
How often someone clicked a link from Google to your site.
-What Does Impression Mean?
An impression means that a user has seen (or potentially seen) a link to your site in Search.
-What Does CTR Mean?
Click-through rate. Clicks/Impressions for Google Search clicks.
-What Does The On-Site SEO Score Mean?
The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic.
-What Does Organic Keywords Mean?
An organic keyword is a keyword used to attract free traffic through search engine optimization (SEO).
-What Does Backlinks Mean?
Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks “votes” for a specific page. Pages with a high number of backlinks tend to have high organic search engine rankings.