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Client :
Momax Pilates
Monthly Maintenance Report | Dec 2025
WEBSITE MAINTENANCE
DESKTOP VERSION
MOBILE VERSION
SEO
ENGINES & SCRIPTS
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Website Report: Momax Pilates

Reporting Period: December 2025


📌 Overview
Momax Pilates continued to build a steady digital presence throughout December, supported by a growing backlink profile and increasing keyword visibility in Pilates education and training-related topics. Despite limited access to click and impression data due to platform disconnections, the website shows clear signs of organic traction and international reach.


Executive Summary
December reflected a month of foundational SEO growth for Momax Pilates. With a healthy backlink network, low spam score, and expanding keyword impressions, the website is positioning itself as a trusted resource in Pilates certification, teacher training, and comparative fitness education.
The presence of informational and comparison-based keywords indicates strong early-stage search visibility, setting the groundwork for improved engagement once tracking systems are fully connected.


🔗 Domain Strength & Backlink Profile
Momax Pilates’ domain metrics reflect a clean and developing SEO foundation:

Authority Score: 7

Backlinks: 299

Referring Domains: 113

Domain Authority (DA): 5

Spam Score: 1%

Distribution by Country: DE, US, AT

👉 These metrics highlight a trustworthy backlink profile with growing recognition across Germany, the United States, and Austria, reinforcing international relevance in the Pilates and fitness education space.


📈 Organic Search Performance
Due to Wix and analytics disconnection, click and impression data is currently unavailable for December. However, keyword impression data from SEMrush confirms that the website is appearing consistently in search results for Pilates-related educational queries.
👉 Once analytics tracking is restored, these existing impressions are expected to translate into measurable clicks and engagement.


🔑 Top Keywords
Momax Pilates is gaining visibility for targeted, high-intent informational keywords:

“polestar certificate” — 170 impressions

“pilates teacher training ireland requirements” — 260 impressions

“is barre or pilates better” — 90 impressions

“mat vs reformer pilates” — 140 impressions

👉 These keywords reflect strong interest in certification, training pathways, and Pilates comparisons — all highly relevant to potential students and instructors.


📄 Content Engagement
While page-level engagement metrics are currently limited, keyword data indicates that users are discovering Momax Pilates through educational and decision-based searches.
Content focused on certification options, Pilates formats, and training requirements is aligning well with search intent and audience needs.


⚙️ On-Page SEO & Technical SEO
Momax Pilates maintains a solid technical baseline with room for growth:

On-Page SEO: Core pages are structured around relevant Pilates keywords, with clear topical focus and educational intent.

Technical SEO: The website is indexable and accessible, though reconnecting analytics and search tracking tools will be critical for deeper performance insights.

👉 Improving tracking visibility will unlock more precise optimization opportunities moving forward.


🏆 Key Achievements & Next Steps
December highlights strong early-stage SEO signals and growing international visibility. To build on this momentum:

Reconnect Analytics & Search Console: Restore full visibility into clicks, impressions, and user behaviour to guide data-driven decisions.

Expand Certification Content: Publish deeper guides around Pilates certificates, teacher training paths, and accreditation comparisons.

Strengthen Internal Linking: Connect related blog posts and service pages to improve crawlability and time-on-page.

👉 With its clean backlink profile and rising keyword impressions, Momax Pilates is well-positioned to convert search visibility into measurable growth in the coming months.

SEO & ANALYTICS
DOMAIN AUTHORITY
5
LINKING ROOT DOMAINS
7
SPAM SCORE
1%
GOOGLE CLICKS 
IMPRESSIONS
CTR
GOOGLE ADS CAMPAIGN
CLICKS
887
IMPRESSIONS
11K
AVG.CPC
€0.57
CTR
8.07%
AD OPTIMIZATION SCORE
100%
CAMPAIGN COST
€504

Tasks Completed in December:

During this month, as in previous months, we carried out regular weekly monitoring and optimization of your Google Ads campaign. As part of this process, irrelevant search terms were identified and added to the negative keywords list to prevent wasted spend. The following keywords were added as negatives:

  • [feelgood studio in meiner nähe]

  • [how much does pilates cost]

  • [in balance near me]

  • [yoga studio]

  • [yoga und pilates]

  • [zumba club near me]

  • [48.1299369 11.6048276 reformer club]

  • [48.156213 11.5749508 josef p reformer pilates]

  • [pilates für schwangere]

  • [body and soul in meiner nähe]

  • [hot yoga in meiner nähe]

In addition to the above, some sitelinks were previously disapproved. This issue was reviewed and resolved, and all sitelinks are now approved and displaying correctly.

In addition to managing negative keywords, routine campaign maintenance activities were also carried out, including the following:

  • Reviewing the overall status of the campaigns and ensuring they were running properly

  • Monitoring costs and budget spend trends to prevent abnormal fluctuations

  • Reviewing new search queries to identify and exclude irrelevant searches

  • Monitoring ad performance in terms of impressions and clicks

FAQS

-What Does Domain Authority Mean?

It is really important to define what domain authority is and what isn't in order to point your digital strategy in the right direction.

It gives sites a score ranked between 1 and 100, with the higher end of the scale representing a better outcome. Finding out your score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement.

 

-What Does Linking Root Domains Mean?

Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.

 

-What Does Spam Score Mean?

Upon its first release, Spam Score analysed a website against 17 spam signalling factors, coined by Moz as ‘spam flags’. As the tool evolved, Moz incorporated more spam signalling factors ‘flags’. There are now 27 ‘spam flags’, which we will explain in detail later.

 

The aggregate of these flags is represented by a single score that indicates the likeliness of a site being penalized by Google. The more flags a site accumulates, the higher the Spam Score, and the stronger the prediction that it will be perceived as spammy by Google.

 

-What Does Google Clicks Mean?

How often someone clicked a link from Google to your site.

 

-What Does Impression Mean?

An impression means that a user has seen (or potentially seen) a link to your site in Search.

 

-What Does CTR Mean?

Click-through rate. Clicks/Impressions for Google Search clicks.

 

-What Does The On-Site SEO Score Mean?

The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic.

 

-What Does Organic Keywords Mean?

An organic keyword is a keyword used to attract free traffic through search engine optimization (SEO).

 

-What Does Backlinks Mean?

 

Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks “votes” for a specific page. Pages with a high number of backlinks tend to have high organic search engine rankings.                         

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