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Client :
Momax Pilates
Monthly Maintenance Report | Nov 2025
WEBSITE MAINTENANCE
DESKTOP VERSION
MOBILE VERSION
SEO
ENGINES & SCRIPTS
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🌐 Website Report: Pilates Roecklplatz
Reporting Period: November 2025


📌 Overview
Pilates Roecklplatz showed steady online visibility in November, with growing interest around location-based and flexibility-focused Pilates searches. While some analytics were unavailable this month, the website continues to attract niche, intent-driven users seeking specialized Pilates guidance in Munich and beyond.


Executive Summary
Despite modest authority metrics, the site maintains a clean SEO profile and is beginning to appear for both branded and instructional queries. Ranking performance around geographically relevant terms signals strong alignment with local search intent. With continued optimization and content development, Pilates Roecklplatz is well-positioned to strengthen its organic presence and attract more targeted traffic over time.


🔗 Domain Strength & Backlink Profile
Pilates Roecklplatz maintains a healthy domain foundation with a low-risk profile and steady referring sources:

  • Authority Score: 2

  • Domain Authority (DA): 5

  • Backlinks: 196

  • Referring Domains: 100

  • Spam Score: 1%

  • Distribution by Country: DE, ES, US

👉 These metrics highlight a clean and trustworthy domain with room to grow through strategic authority-building efforts.


📈 Organic Search Performance
While full impression and click data was unavailable this month, the site continues to appear in search results for relevant Pilates-related and location-based keywords, an encouraging sign of increasing visibility.


🔑 Top Queries
Current ranking keywords indicate strong relevance within local and instructional search intent:

  • “studio münchen” — Position 74, Volume 70

  • “pilates reformer for flexibility” — Position 75, Volume 70

  • “roecklplatz” — Position 11, Volume 40

👉 These early keyword positions suggest growing discoverability, particularly for branded and geographically aligned terms.



⚙️ On-Page SEO & Technical SEO
On-Page SEO:
The site shows early potential with relevant keyword targeting. Adding more structured content around Pilates techniques, class benefits, and local offerings can improve visibility and relevance.

Technical SEO:
With a clean domain profile and no immediate risk indicators, maintaining fast load speeds and mobile responsiveness will support continued performance as traffic grows.


🏆 Key Achievements & Next Steps
Pilates Roecklplatz is establishing a strong foundation for organic growth within its niche. To build on November’s performance, we recommend:

  • Content Expansion: Develop pages and blog posts focused on reformer benefits, flexibility training, and Munich-based Pilates topics.

  • Local Optimization: Strengthen visibility for nearby searches with Google Business Profile refinement and location-based keywords.

  • Authority Building: Pursue high-quality backlinks from wellness, fitness, and local community sites.

  • Keyword Growth: Create supporting content clusters around emerging terms like “reformer flexibility” and “Pilates Munich.”

👉 With consistent optimization and valuable educational content, Pilates Roecklplatz is well-positioned to increase authority, visibility, and engagement in the months ahead.

SEO & ANALYTICS
DOMAIN AUTHORITY
5
LINKING ROOT DOMAINS
2
SPAM SCORE
1%
GOOGLE CLICKS 
IMPRESSIONS
CTR
GOOGLE ADS CAMPAIGN
CLICKS
1.05K
IMPRESSIONS
13.6K
AVG.CPC
€0.49
CTR
7.77%
AD OPTIMIZATION SCORE
100%
CAMPAIGN COST
€517

1. Campaign Overview

In November, the campaign continued to operate in a stable state, generating consistent clicks while maintaining optimal CPC levels. The campaign strategy was primarily Maximize Conversions, which helped improve ad performance and attract relevant traffic.

2. Negative Keyword Management

To avoid wasting budget on irrelevant traffic and maintain high-quality clicks, we performed continuous review of the Search Term Report and added unrelated queries to the Negative Keywords list.

In November, the following negative keywords were added to prevent ads from triggering on irrelevant searches:

  • [barre class near me]

  • [barre sculpt class near me]

  • [basi pilates near me]

  • [bikram studio near me]

  • [body and soul munich]

  • [body up]

  • [clever fit near me]

  • [fitness studio]

  • [fitnessstudios near me]

  • [gym cerca de mi]

Additionally, since your brand already ranks #1 on Google for searches related to your studio, brand-specific queries were excluded from the campaign to avoid unnecessary costs:

  • [momax pilates roecklplatz]

  • [momax pilates implerstr]

  • [momax pilates solln wolfratshauser straße 236]

  • [momax solln]

FAQS

-What Does Domain Authority Mean?

It is really important to define what domain authority is and what isn't in order to point your digital strategy in the right direction.

It gives sites a score ranked between 1 and 100, with the higher end of the scale representing a better outcome. Finding out your score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement.

 

-What Does Linking Root Domains Mean?

Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.

 

-What Does Spam Score Mean?

Upon its first release, Spam Score analysed a website against 17 spam signalling factors, coined by Moz as ‘spam flags’. As the tool evolved, Moz incorporated more spam signalling factors ‘flags’. There are now 27 ‘spam flags’, which we will explain in detail later.

 

The aggregate of these flags is represented by a single score that indicates the likeliness of a site being penalized by Google. The more flags a site accumulates, the higher the Spam Score, and the stronger the prediction that it will be perceived as spammy by Google.

 

-What Does Google Clicks Mean?

How often someone clicked a link from Google to your site.

 

-What Does Impression Mean?

An impression means that a user has seen (or potentially seen) a link to your site in Search.

 

-What Does CTR Mean?

Click-through rate. Clicks/Impressions for Google Search clicks.

 

-What Does The On-Site SEO Score Mean?

The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic.

 

-What Does Organic Keywords Mean?

An organic keyword is a keyword used to attract free traffic through search engine optimization (SEO).

 

-What Does Backlinks Mean?

 

Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks “votes” for a specific page. Pages with a high number of backlinks tend to have high organic search engine rankings.                         

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