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Client :
KAS
Monthly Maintenance Report | Sep 2025
WEBSITE MAINTENANCE
DESKTOP VERSION
MOBILE VERSION
SEO
ENGINES & SCRIPTS
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🌐 Website Report: KAS

Reporting Period: September 2025


📌 Overview

KIN Sk has seen solid growth this month, with strong performance in both clicks and impressions. The website is increasingly visible for educational and service-related queries in the kinesiology and physiotherapy space, demonstrating that users are engaging with content that clarifies key differences and benefits.


✨ Executive Summary

With rising visibility for terms like “kinesiology vs physiotherapy” and “what is a kinesiologist”, KIN Sk is positioning itself as a trusted resource for clients seeking guidance on kinesiology services. The website is attracting targeted traffic, reinforcing its authority in the wellness and rehabilitation sector.


🔗 Domain Strength & Backlink Profile

KIN Sk’s website demonstrates a strong and healthy SEO foundation:

  • Authority Score: 19

  • Backlinks: 112

  • Referring Domains: 20

  • Domain Authority (DA): 11

  • Spam Score: 1%

  • Distribution by Country: CA, US, AL

👉 These metrics show growing trust and authority in the kinesiology niche, providing a reliable base for future SEO growth.


📈 Organic Search Performance

The website is performing well in organic search for educational and comparison queries:

  • Impressions: 4,804

  • Clicks: 112

  • Click-Through Rate (CTR): 2.3%

👉 These numbers reflect strong user interest in kinesiology and physiotherapy education, helping attract highly relevant audiences.


🔑 Top Queries

KIN Sk is ranking for educational and comparison-focused queries:

  • “kinesiology vs physiotherapy” – +38 (72 total impressions)

  • “difference between kinesiology and physiotherapy” – +31 (112 total impressions)

  • “kinesiologist vs physiotherapist” – +23 (87 total impressions)

  • “what is a kinesiologist” – +21 (29 total impressions)

  • “kinesiologi” – +20 (28 total impressions)

👉 These queries highlight the website’s strength in clarifying service differences and educating potential clients, which is driving meaningful engagement.


📄 Content Engagement

Top pages this month demonstrate strong interest in educational content and service guidance:

👉 Users are engaging with informative content that helps them understand kinesiology services and consider KIN Sk for their needs.


⚙️ On-Page SEO & Technical SEO

The site’s SEO is optimized and supporting growth:

  • On-Page SEO: Content is well-structured around educational keywords, supporting visibility for comparison and informational searches.

  • Technical SEO: Secure, mobile-optimized, and properly indexed, ensuring smooth navigation for visitors. 


🏆 Key Achievements & Next Steps

KIN Sk is effectively growing its presence in the kinesiology and physiotherapy space. To continue expanding reach, we recommend:

  • Content Expansion: Add blogs on topics like “Benefits of Kinesiology”, “Choosing the Right Rehabilitation Program”, or “How Kinesiology Complements Physiotherapy”.

  • Keyword Growth: Target additional comparison queries and long-tail educational terms to attract more prospective clients.

  • Backlink Development: Build relationships with health blogs, physiotherapy websites, and wellness publications to strengthen domain authority.

👉 With these strategies, KIN Sk can continue to position itself as a trusted educational and service resource for clients seeking kinesiology solutions.

SEO & ANALYTICS
DOMAIN AUTHORITY
11
LINKING ROOT DOMAINS
19
SPAM SCORE
1%
GOOGLE CLICKS 
112
IMPRESSIONS
4804
CTR
2.33%
GOOGLE ADS CAMPAIGN
CLICKS
IMPRESSIONS
AVG.CPC
CTR
AD OPTIMIZATION SCORE
CAMPAIGN COST

FAQS

-What Does Domain Authority Mean?

It is really important to define what domain authority is and what isn't in order to point your digital strategy in the right direction.

It gives sites a score ranked between 1 and 100, with the higher end of the scale representing a better outcome. Finding out your score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement.

 

-What Does Linking Root Domains Mean?

Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.

 

-What Does Spam Score Mean?

Upon its first release, Spam Score analysed a website against 17 spam signalling factors, coined by Moz as ‘spam flags’. As the tool evolved, Moz incorporated more spam signalling factors ‘flags’. There are now 27 ‘spam flags’, which we will explain in detail later.

 

The aggregate of these flags is represented by a single score that indicates the likeliness of a site being penalized by Google. The more flags a site accumulates, the higher the Spam Score, and the stronger the prediction that it will be perceived as spammy by Google.

 

-What Does Google Clicks Mean?

How often someone clicked a link from Google to your site.

 

-What Does Impression Mean?

An impression means that a user has seen (or potentially seen) a link to your site in Search.

 

-What Does CTR Mean?

Click-through rate. Clicks/Impressions for Google Search clicks.

 

-What Does The On-Site SEO Score Mean?

The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic.

 

-What Does Organic Keywords Mean?

An organic keyword is a keyword used to attract free traffic through search engine optimization (SEO).

 

-What Does Backlinks Mean?

 

Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks “votes” for a specific page. Pages with a high number of backlinks tend to have high organic search engine rankings.                         

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