Client :
happiest pup
Monthly Maintenance Report | Oct 2025
WEBSITE MAINTENANCE
DESKTOP VERSION
✔
MOBILE VERSION
✔
SEO
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ENGINES & SCRIPTS
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🌐 Website Report: Happiest Pup Nanaimo
Reporting Period: October 2025
📌 Overview
Happiest Pup Nanaimo experienced a stable and encouraging month in October, maintaining consistent organic visibility and engagement. With growing traction for local pet care and boarding services, the website continues to connect with pet owners in the Nanaimo area searching for trustworthy, friendly, and professional care for their furry companions.
✨ Executive Summary
The website’s SEO performance remains positive, with steady impressions and clicks driven by local and service-specific searches. Happiest Pup Nanaimo is gaining recognition among pet owners looking for reliable pet sitting, doggie daycare, and boarding solutions. With a clean technical foundation and relevant keyword presence, the brand is well-positioned to strengthen its visibility in the local search landscape.
🔗 Domain Strength & Backlink Profile
Happiest Pup Nanaimo maintains a healthy SEO base with safe and consistent link metrics:
Authority Score: 7
Backlinks: 100
Referring Domains: 68
Domain Authority (DA): 3
Spam Score: 1%
Distribution by Country: CA, US
👉 These metrics indicate a solid local presence with room for authority-building through community partnerships, local directories, and guest features.
📈 Organic Search Performance
Impressions: 1,866
Clicks: 31
👉 These numbers reflect healthy engagement for a growing local service provider, with the potential to improve further through optimized content and location-based keyword targeting.
🔑 Top Queries
The website is ranking for relevant and high-intent keywords that reflect strong local search visibility:
“pet boarding service” – +123 (146 total impressions)
“holiday pet care” – +24 (28 total impressions)
“pet sitting nanaimo” – +16 (46 total impressions)
“dog kennels near me” – +8 (9 total impressions)
“doggie daycare” – +7 (7 total impressions)
👉 These results show that users are actively searching for trustworthy and convenient pet care services in Nanaimo, aligning perfectly with the brand’s offerings.
📄 Content Engagement
Top-performing pages this month highlight interest in both educational and service-based content:
👉 Visitors are engaging with both blog content and service inquiries, showing that educational posts are helping attract traffic and guide users toward booking or contact actions.
⚙️ On-Page SEO & Technical SEO
On-Page SEO: The site is performing well with pet-focused keywords and friendly, engaging blog content. Further optimizing titles and meta descriptions with local phrases (e.g., “Nanaimo Pet Boarding,” “Dog Sitting Near Me”) can enhance visibility.
Technical SEO: The site remains fast-loading and mobile-friendly, ensuring a smooth experience for users browsing on smartphones or tablets.
🏆 Key Achievements & Next Steps
Happiest Pup Nanaimo continues to establish itself as a caring and reputable pet care provider in the region. To enhance visibility and drive conversions, we recommend:
Local SEO Enhancement: Strengthen Google Business Profile and add schema markup for “Local Business” to improve map rankings.
Content Development: Publish blogs featuring pet care tips, holiday boarding checklists, and success stories to boost engagement.
Backlink Growth: Partner with local pet stores, veterinary clinics, or community pages for cross-promotion and referral links.
👉 With these ongoing efforts, Happiest Pup Nanaimo can continue to grow its local authority, attract more pet owners, and increase online bookings in the coming months.
SEO & ANALYTICS
DOMAIN AUTHORITY
3
LINKING ROOT DOMAINS
7
SPAM SCORE
1%
GOOGLE CLICKS
31
IMPRESSIONS
1866
CTR
1.66%
GOOGLE ADS CAMPAIGN
CLICKS
IMPRESSIONS
AVG.CPC
CTR
AD OPTIMIZATION SCORE
CAMPAIGN COST
FAQS
-What Does Domain Authority Mean?
It is really important to define what domain authority is and what isn't in order to point your digital strategy in the right direction.
It gives sites a score ranked between 1 and 100, with the higher end of the scale representing a better outcome. Finding out your score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement.
-What Does Linking Root Domains Mean?
Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.
-What Does Spam Score Mean?
Upon its first release, Spam Score analysed a website against 17 spam signalling factors, coined by Moz as ‘spam flags’. As the tool evolved, Moz incorporated more spam signalling factors ‘flags’. There are now 27 ‘spam flags’, which we will explain in detail later.
The aggregate of these flags is represented by a single score that indicates the likeliness of a site being penalized by Google. The more flags a site accumulates, the higher the Spam Score, and the stronger the prediction that it will be perceived as spammy by Google.
-What Does Google Clicks Mean?
How often someone clicked a link from Google to your site.
-What Does Impression Mean?
An impression means that a user has seen (or potentially seen) a link to your site in Search.
-What Does CTR Mean?
Click-through rate. Clicks/Impressions for Google Search clicks.
-What Does The On-Site SEO Score Mean?
The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic.
-What Does Organic Keywords Mean?
An organic keyword is a keyword used to attract free traffic through search engine optimization (SEO).
-What Does Backlinks Mean?
Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks “votes” for a specific page. Pages with a high number of backlinks tend to have high organic search engine rankings.