Client :
Happiest Pup
Monthly Maintenance Report | Dec 2025
WEBSITE MAINTENANCE
DESKTOP VERSION
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MOBILE VERSION
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SEO
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ENGINES & SCRIPTS
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Website Report: Happiest Pup Nanaimo
Reporting Period: December 2025
📌 Overview
Happiest Pup Nanaimo continued to grow its local and educational search visibility throughout December, supported by steady keyword impressions and increasing interest in pet care, boarding, and breed-related content. The website remains a reliable resource for pet owners in Nanaimo and surrounding areas.
✨ Executive Summary
December reflected consistent organic engagement for Happiest Pup Nanaimo, with search traffic driven by a mix of local service queries and informational pet care topics. Keyword growth around dog boarding, cat sitting, and breed temperament highlights strong alignment with real customer needs.
With a clean backlink profile and growing visibility, the website is well-positioned to strengthen local authority and booking-related engagement.
🔗 Domain Strength & Backlink Profile
Happiest Pup Nanaimo maintains a healthy and low-risk SEO foundation:
Authority Score: 7
Backlinks: 121
Referring Domains: 71
Domain Authority (DA): 3
Spam Score: 1%
Distribution by Country: CA, US, UK
👉 These metrics indicate a trustworthy backlink profile with growing exposure beyond local markets, supporting broader content discovery.
📈 Organic Search Performance
In December, the website generated 2,040 impressions and 38 clicks.
This performance reflects steady local interest and informational search discovery, particularly for boarding services and breed-specific content.
👉 Engagement remains consistent, with clear opportunities for further local optimization.
🔑 Top Keywords
Happiest Pup Nanaimo continues to gain traction for relevant local and informational keywords:
“maltipoo temperament” — +15 (26 total impressions)
“best care kennels” — +12 (18 total impressions)
“nanaimo dog boarding” — +11 (30 total impressions)
“cat sitting nanaimo” — +8 (30 total impressions)
“pet boarding service” — +8 (8 total impressions)
👉 These keywords reflect strong alignment with local pet care services and breed-related research.
📄 Content Engagement
Top-performing pages this month highlight interest in both pet education and service offerings:
What Are the Most Desirable Qualities of Golden Retriever Puppies
Unveiling the Irresistible Charm of Maltipoos
Drop-In Visits for Dogs
👉 Educational blog content continues to attract discovery traffic, while service pages support conversion intent.
⚙️ On-Page SEO & Technical SEO
Happiest Pup Nanaimo maintains a solid on-page and technical foundation:
On-Page SEO: Pages are structured around local service keywords and breed-focused educational topics with clear headings and readable content.
Technical SEO: The website remains accessible, mobile-friendly, and properly indexed for local search visibility.
👉 These elements support consistent performance and user trust.
🏆 Key Achievements & Next Steps
December performance shows steady progress in local and informational SEO. To build on this momentum:
Strengthen Local SEO Signals: Optimize service pages for Nanaimo-specific keywords and local schema.
Expand Breed & Care Content: Continue publishing breed temperament and pet care guides to capture long-tail searches.
Improve Internal Linking: Connect blog posts to relevant service pages to guide users toward bookings.
👉 With growing visibility and clean SEO fundamentals, Happiest Pup Nanaimo is well-positioned to increase local inquiries and bookings in the coming months.
SEO & ANALYTICS
DOMAIN AUTHORITY
3
LINKING ROOT DOMAINS
7
SPAM SCORE
1%
GOOGLE CLICKS
38
IMPRESSIONS
2040
CTR
1.86%
GOOGLE ADS CAMPAIGN
CLICKS
IMPRESSIONS
AVG.CPC
CTR
AD OPTIMIZATION SCORE
CAMPAIGN COST
FAQS
-What Does Domain Authority Mean?
It is really important to define what domain authority is and what isn't in order to point your digital strategy in the right direction.
It gives sites a score ranked between 1 and 100, with the higher end of the scale representing a better outcome. Finding out your score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement.
-What Does Linking Root Domains Mean?
Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.
-What Does Spam Score Mean?
Upon its first release, Spam Score analysed a website against 17 spam signalling factors, coined by Moz as ‘spam flags’. As the tool evolved, Moz incorporated more spam signalling factors ‘flags’. There are now 27 ‘spam flags’, which we will explain in detail later.
The aggregate of these flags is represented by a single score that indicates the likeliness of a site being penalized by Google. The more flags a site accumulates, the higher the Spam Score, and the stronger the prediction that it will be perceived as spammy by Google.
-What Does Google Clicks Mean?
How often someone clicked a link from Google to your site.
-What Does Impression Mean?
An impression means that a user has seen (or potentially seen) a link to your site in Search.
-What Does CTR Mean?
Click-through rate. Clicks/Impressions for Google Search clicks.
-What Does The On-Site SEO Score Mean?
The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic.
-What Does Organic Keywords Mean?
An organic keyword is a keyword used to attract free traffic through search engine optimization (SEO).
-What Does Backlinks Mean?
Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks “votes” for a specific page. Pages with a high number of backlinks tend to have high organic search engine rankings.