Client :
happiest pup
Monthly Maintenance Report | Sep 2025
WEBSITE MAINTENANCE
DESKTOP VERSION
✔
MOBILE VERSION
✔
SEO
✔
ENGINES & SCRIPTS
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🌐 Website Report: Happiest Pup Nanaimo
Reporting Period: September 2025
📌 Overview
Happiest Pup Nanaimo is continuing to expand its digital presence with solid growth in clicks and impressions. The website has made great strides in attracting local traffic for dog sitting, boarding, and related pet services, showcasing its value as a trusted pet care provider in Nanaimo and beyond.
✨ Executive Summary
With strong local visibility for dog boarding and sitting services, Happiest Pup Nanaimo is increasing its authority in the pet care space. The site is gaining recognition for location-specific pet services, particularly in Nanaimo, while also branching out into nearby cities. The growing backlink profile and authority score show that the site is on a strong growth trajectory.
🔗 Domain Strength & Backlink Profile
The website is backed by a healthy backlink profile, which is contributing to its growing visibility:
Authority Score: 7
Backlinks: 92
Referring Domains: 68
Domain Authority (DA): 3
Spam Score: 1%
👉 These results highlight organic growth with a clean SEO profile, contributing positively to rankings and trustworthiness.
📈 Organic Search Performance
The website is seeing good engagement this month, with solid visibility for pet care-related searches:
Impressions: 2,274
Clicks: 26
Click-Through Rate (CTR): 1.1%
👉 The website is successfully capturing clicks, indicating that the content is resonating with pet owners in need of local services.
🔑 Top Queries
The website ranks for a mix of location-specific and service-related queries:
“dog sitter brampton” – +42 (53 total impressions)
“pet boarding nanaimo” – +41 (122 total impressions)
“dog sitting banff” – +28 (38 total impressions)
“dog sitting delta” – +26 (36 total impressions)
“dog boarding nanaimo” – +22 (192 total impressions)
👉 These queries demonstrate that Happiest Pup Nanaimo is effectively capturing local, service-specific traffic in areas like Nanaimo and surrounding regions.
📄 Content Engagement
The top pages reflect interest in pet care services and detailed pet-related information:
👉 These pages indicate that users are engaging with both informative content and service details, particularly around pet personalities and care.
⚙️ On-Page SEO & Technical SEO
SEO performance is strong, ensuring visibility for service-related keywords:
On-Page SEO: Service pages and blog posts are optimized for relevant pet care terms, boosting rankings.
Technical SEO: The site is mobile-optimized, secure, and well-indexed, providing a seamless experience for pet owners.
🏆 Key Achievements & Next Steps
Happiest Pup Nanaimo is performing well in its local niche with increased impressions, clicks, and content engagement. To continue this success, we recommend:
Content Expansion: Add more pet care tips, breed-specific care guides, and local event coverage to expand reach.
Local SEO Focus: Optimize for even more local search terms like “dog sitting services in Nanaimo” or “best pet care Nanaimo” to increase regional visibility.
Backlink Development: Build relationships with local pet stores, vet clinics, and pet blogs for additional backlinks and local exposure.
👉 With these strategies, Happiest Pup Nanaimo will continue to grow as a trusted and recognized local pet care service.
SEO & ANALYTICS
DOMAIN AUTHORITY
3
LINKING ROOT DOMAINS
7
SPAM SCORE
1%
GOOGLE CLICKS
26
IMPRESSIONS
2274
CTR
1.14%
GOOGLE ADS CAMPAIGN
CLICKS
IMPRESSIONS
AVG.CPC
CTR
AD OPTIMIZATION SCORE
CAMPAIGN COST
FAQS
-What Does Domain Authority Mean?
It is really important to define what domain authority is and what isn't in order to point your digital strategy in the right direction.
It gives sites a score ranked between 1 and 100, with the higher end of the scale representing a better outcome. Finding out your score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement.
-What Does Linking Root Domains Mean?
Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.
-What Does Spam Score Mean?
Upon its first release, Spam Score analysed a website against 17 spam signalling factors, coined by Moz as ‘spam flags’. As the tool evolved, Moz incorporated more spam signalling factors ‘flags’. There are now 27 ‘spam flags’, which we will explain in detail later.
The aggregate of these flags is represented by a single score that indicates the likeliness of a site being penalized by Google. The more flags a site accumulates, the higher the Spam Score, and the stronger the prediction that it will be perceived as spammy by Google.
-What Does Google Clicks Mean?
How often someone clicked a link from Google to your site.
-What Does Impression Mean?
An impression means that a user has seen (or potentially seen) a link to your site in Search.
-What Does CTR Mean?
Click-through rate. Clicks/Impressions for Google Search clicks.
-What Does The On-Site SEO Score Mean?
The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic.
-What Does Organic Keywords Mean?
An organic keyword is a keyword used to attract free traffic through search engine optimization (SEO).
-What Does Backlinks Mean?
Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks “votes” for a specific page. Pages with a high number of backlinks tend to have high organic search engine rankings.