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Client :
Forever Young
Monthly Maintenance Report | Jun 2025
WEBSITE MAINTENANCE
DESKTOP VERSION
MOBILE VERSION
SEO
ENGINES & SCRIPTS
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Monthly Website Performance Report: Forever Young Edmonton

Reporting Period: June 2025


1. Executive Summary

This month's report for Forever Young Edmonton (foreveryoungedmonton.com) highlights foundational metrics for its online presence. Your website has an Authority Score of 3 and is supported by 10 backlinks from a single referring domain. Currently, organic search traffic is at 0, with 0 keywords discovered, indicating a nascent stage for organic search visibility across all regions. The focus for the next period should be on building content and backlinks to attract search engine attention.


2. Overall Performance Summary

Forever Young Edmonton's website is in the early stages of establishing its digital footprint through organic search. While current traffic and keyword visibility are limited across all geographic regions, the existing authority and backlink foundation provide a starting point for future growth. Strategic efforts in content creation and link building will be crucial to improve discoverability and attract relevant visitors in the competitive online landscape.


3. Detailed Performance Metrics

This section breaks down the specific data points that reflect your website's health and how well it is performing in search engines.

  • Organic Search Traffic:
    Current:
    0
    Keywords Ranked: 0
    Explanation: Organic search traffic refers to visitors who arrived at your website by clicking on unpaid search results. Currently, there is no organic traffic or keywords being ranked, which indicates that the website is not yet visible in search results for relevant queries. This is common for new or newly optimized websites and highlights an opportunity for growth.

  • Authority Score (AS):
    Current:
    3
    Explanation: Your Authority Score is a comprehensive metric that estimates your website's overall influence and strength within your industry, as perceived by search engines. A score of 3 indicates an initial level of authority, which can be improved with consistent SEO efforts.

  • Backlinks & Referring Domains:
    Total Backlinks:
    10
    Referring Domains: 1
    Explanation: Backlinks are links from other websites pointing to yours, acting as "votes of confidence" for your content. Having 10 backlinks from 1 unique referring domain means your site is starting to gain external validation. Building a more diverse and robust backlink profile from additional high-quality referring domains will significantly enhance your website's credibility and search engine ranking power.


4. Geographic Reach

Currently, our organic search traffic is at 0 for all regions globally, with 0 keywords discovered worldwide. This includes Canada, the United States, Ireland, and the United Kingdom, where your website's keywords are not yet being found in search results, and no traffic has materialized. This indicates that efforts should focus on building foundational visibility before significant geographic reach is achieved.


5. Recommendations & Next Steps

To initiate and build on your online performance, we recommend focusing on the following foundational strategies:

  • Develop Core Content: Create comprehensive and informative content relevant to your services. This content should be optimized with keywords that your target audience might use (e.g., "anti-aging treatments Edmonton," "medical aesthetics Edmonton").

  • Implement On-Page SEO: Ensure all new and existing content is optimized with relevant keywords in titles, headings, and body text. Optimize meta descriptions and image alt tags to improve search engine understanding.

  • Acquire High-Quality Backlinks: Actively seek opportunities to gain backlinks from reputable local businesses, industry partners, or relevant online directories. This will significantly boost your website's authority and visibility.

  • Set up Google Analytics & Search Console: If not already done, implementing these tools will provide valuable insights into user behavior, search queries, and technical SEO issues, which are crucial for monitoring progress and guiding future strategies.


6. Glossary of Terms

To ensure clarity, here are explanations of the key terms used in this report:

  • Organic Search Traffic: Visitors who arrived at your website by clicking on a non-paid (natural) listing in a search engine's results page.

  • Keywords: The specific words or phrases that users type into search engines. Ranking for more keywords means your website is visible for a wider range of searches.

  • Authority Score (AS): A proprietary metric (from Semrush) that assesses a website's overall authority and influence in its niche, based on various factors like backlink profile and organic search performance. Higher scores indicate greater trustworthiness.

  • Backlinks: Incoming links to your website from other websites. They are a strong signal to search engines about the credibility and relevance of your content.

  • Referring Domains: The number of unique websites that have at least one backlink pointing to your website. A higher number indicates a more diverse and robust backlink profile.

SEO & ANALYTICS
DOMAIN AUTHORITY
19
LINKING ROOT DOMAINS
11
SPAM SCORE
1%
GOOGLE CLICKS 
IMPRESSIONS
CTR
GOOGLE ADS CAMPAIGN
CLICKS
IMPRESSIONS
AVG.CPC
CTR
AD OPTIMIZATION SCORE
CAMPAIGN COST

FAQS

-What Does Domain Authority Mean?

It is really important to define what domain authority is and what isn't in order to point your digital strategy in the right direction.

It gives sites a score ranked between 1 and 100, with the higher end of the scale representing a better outcome. Finding out your score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement.

 

-What Does Linking Root Domains Mean?

Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.

 

-What Does Spam Score Mean?

Upon its first release, Spam Score analysed a website against 17 spam signalling factors, coined by Moz as ‘spam flags’. As the tool evolved, Moz incorporated more spam signalling factors ‘flags’. There are now 27 ‘spam flags’, which we will explain in detail later.

 

The aggregate of these flags is represented by a single score that indicates the likeliness of a site being penalized by Google. The more flags a site accumulates, the higher the Spam Score, and the stronger the prediction that it will be perceived as spammy by Google.

 

-What Does Google Clicks Mean?

How often someone clicked a link from Google to your site.

 

-What Does Impression Mean?

An impression means that a user has seen (or potentially seen) a link to your site in Search.

 

-What Does CTR Mean?

Click-through rate. Clicks/Impressions for Google Search clicks.

 

-What Does The On-Site SEO Score Mean?

The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic.

 

-What Does Organic Keywords Mean?

An organic keyword is a keyword used to attract free traffic through search engine optimization (SEO).

 

-What Does Backlinks Mean?

 

Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks “votes” for a specific page. Pages with a high number of backlinks tend to have high organic search engine rankings.                         

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