Client :
Forever Young
Monthly Maintenance Report | February 2025
WEBSITE MAINTENANCE
DESKTOP VERSION
✔
MOBILE VERSION
✔
SEO
✔
ENGINES & SCRIPTS
✔
Monthly Website Maintenance Report
📅 Report Period: February
📍 Website: Forever Young
📌 Prepared by: Adicator
1. Executive Summary
This report provides an overview of your website’s health, SEO performance, and maintenance efforts during the past month. Our focus remains on improving site performance, increasing traffic, and ensuring website security and functionality.
2. Key Metrics Overview
Spam Score: 1% (Healthy)
Root Domain Score: 3
Brand Authority: 1
Total Clicks: 27
Total Impressions: 1,849
Click-Through Rate (CTR): 0.1%
Number of Backlinks: 1,100
Number of Linking Domains: 221
On-Page SEO Score: 71/100 (Needs Improvement)
3. SEO Performance Analysis
3.1 Clicks & Impressions
The website received 27 clicks from 1,849 impressions, indicating that while the site is appearing in search results, engagement remains low.
The 0.1% CTR is very low, meaning users are not clicking on the website despite visibility.
3.2 Click-Through Rate (CTR)
CTR is below average, suggesting that page titles and meta descriptions need to be more compelling.
Suggested improvements:Rewrite meta titles and descriptions to be more engaging and click-worthy.
Implement rich snippets and structured data to improve search result appearance.
Optimize headlines and content to better align with user intent.
3.3 Backlink Profile & Authority
The website has 1,100 backlinks from 221 linking domains, showing a strong backlink profile.
Brand authority remains at 1, indicating that despite having backlinks, many may be low-quality or not from authoritative sources.
3.4 Spam Score & Root Domain Score
Spam Score: 1% (Safe)
Root Domain Score: 3 (Low – Needs Improvement)
Action Plan:Focus on acquiring high-quality backlinks from reputable sources.
Ensure backlinks come from relevant and authoritative sites in the industry.
4. On-Page SEO Performance
The On-Page SEO Score stands at 71/100, indicating that several areas need improvement.
Recommended actions:
Rewrite meta descriptions and titles for all key pages to boost CTR.
Expand content on high-ranking pages to improve engagement and search visibility.
Improve internal linking to direct users to important content.
5. Recommendations & Action Plan for Next Month
🔹 Performance Goals:
Increase CTR from 0.1% to 1%+ by refining metadata.
Grow backlinks from authoritative sources to improve brand authority.
Improve On-Page SEO Score from 71 to 85+ by refining content and technical elements.
6. Conclusion
This month’s performance shows high visibility but low engagement, suggesting the need for stronger SEO optimizations, metadata improvements, and content strategy refinements.
SEO & ANALYTICS
DOMAIN AUTHORITY
19
LINKING ROOT DOMAINS
3
SPAM SCORE
1%
GOOGLE CLICKS
2
IMPRESSIONS
1849
CTR
0.10%
GOOGLE ADS CAMPAIGN
CLICKS
IMPRESSIONS
AVG.CPC
CTR
AD OPTIMIZATION SCORE
CAMPAIGN COST
FAQS
-What Does Domain Authority Mean?
It is really important to define what domain authority is and what isn't in order to point your digital strategy in the right direction.
It gives sites a score ranked between 1 and 100, with the higher end of the scale representing a better outcome. Finding out your score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement.
-What Does Linking Root Domains Mean?
Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.
-What Does Spam Score Mean?
Upon its first release, Spam Score analysed a website against 17 spam signalling factors, coined by Moz as ‘spam flags’. As the tool evolved, Moz incorporated more spam signalling factors ‘flags’. There are now 27 ‘spam flags’, which we will explain in detail later.
The aggregate of these flags is represented by a single score that indicates the likeliness of a site being penalized by Google. The more flags a site accumulates, the higher the Spam Score, and the stronger the prediction that it will be perceived as spammy by Google.
-What Does Google Clicks Mean?
How often someone clicked a link from Google to your site.
-What Does Impression Mean?
An impression means that a user has seen (or potentially seen) a link to your site in Search.
-What Does CTR Mean?
Click-through rate. Clicks/Impressions for Google Search clicks.
-What Does The On-Site SEO Score Mean?
The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic.
-What Does Organic Keywords Mean?
An organic keyword is a keyword used to attract free traffic through search engine optimization (SEO).
-What Does Backlinks Mean?
Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks “votes” for a specific page. Pages with a high number of backlinks tend to have high organic search engine rankings.