Client :
Carol Schubert Yoga
Monthly Maintenance Report | December 2024
WEBSITE MAINTENANCE
DESKTOP VERSION
✔
MOBILE VERSION
✔
SEO
✔
ENGINES & SCRIPTS
✔
Monthly SEO Maintenance Report for Caro Schubert Yoga
Website Overview
The SEO performance for Caro Schubert Yoga reflects foundational progress with opportunities for growth. Below is a detailed analysis of the website’s performance metrics:
1. Website Metrics
Domain Authority (DA): 1
(Domain Authority measures the overall strength of the website in search engine rankings. A DA of 1 indicates the website is in its early stages, with growth expected as SEO efforts continue.)Spam Score: 1%
(A low spam score is a positive indicator of the website's credibility and health.)
2. Traffic Performance
Clicks: 4
(The number of users who clicked on the website from search results. Increasing this metric is a key focus for the coming months.)Impressions: 141
(The total number of times the website appeared in search results. This metric highlights the potential reach of the site.)Click-Through Rate (CTR): 3%
(CTR is the percentage of users who clicked on the website after seeing it in search results. A 3% CTR indicates room for improvement through better meta titles and descriptions.)
3. Backlink Profile
Total Backlinks: 20
(Backlinks are links from other websites to Caro Schubert Yoga. While the number of backlinks is low, focusing on acquiring high-quality, relevant links can improve authority.)Linking Domains: 18
(This metric reflects the number of unique websites linking to Caro Schubert Yoga. Maintaining a diverse and authoritative backlink profile is essential.)
4. On-Page SEO
On-Page Score: 91
(This score reflects strong on-page optimization. Maintaining this high score is essential while continuing to refine and improve content quality.)
5. Top Searching Queries
The following are the most common search terms driving traffic to Caro Schubert Yoga:
carol yoga
tasi columbus
carole yoga
yoga with carol
(These keywords provide insights into user behavior. Expanding content around these terms can further enhance the site’s visibility.)
6. Top Performing URLs
(Understanding which pages attract the most visitors helps replicate successful strategies across the site.)
Terminology Explained:
Domain Authority (DA): A score (1-100) indicating the likelihood of a website ranking on search engine results. Higher scores reflect greater authority.
Spam Score: A metric that indicates the percentage likelihood of a website being penalized or flagged for spam-like behavior. Lower is better.
Clicks: The number of times users clicked on the website link in search results.
Impressions: The total number of times the website appeared in search results, regardless of clicks.
Click-Through Rate (CTR): The percentage of users who clicked on the website after seeing it in search results.
Backlinks: Links from other websites to your website, helping to boost SEO by signaling trust and relevance.
Linking Domains: Unique websites that link to your website.
On-Page SEO Score: A measure of how well individual pages are optimized for search engines, covering factors like metadata, keyword usage, and user experience.
Top Searching Queries: Keywords or phrases most commonly used by users to find the website.
Recommendations for Next Month:
Focus on increasing the Domain Authority by building high-quality backlinks from relevant websites.
Work on improving the CTR by optimizing meta titles and descriptions for the top-performing keywords such as "carol yoga" and "yoga with carol."
Create additional content or blog posts targeting the top searching queries to attract more traffic.
Monitor the backlink profile to ensure new links are from reputable sources.
Analyze user behavior on the top-performing URLs and apply insights to underperforming pages.
SEO & ANALYTICS
DOMAIN AUTHORITY
1
LINKING ROOT DOMAINS
1
SPAM SCORE
1%
GOOGLE CLICKS
5
IMPRESSIONS
141
CTR
3.54%
GOOGLE ADS CAMPAIGN
CLICKS
IMPRESSIONS
AVG.CPC
CTR
AD OPTIMIZATION SCORE
CAMPAIGN COST
FAQS
-What Does Domain Authority Mean?
It is really important to define what domain authority is and what isn't in order to point your digital strategy in the right direction.
It gives sites a score ranked between 1 and 100, with the higher end of the scale representing a better outcome. Finding out your score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement.
-What Does Linking Root Domains Mean?
Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.
-What Does Spam Score Mean?
Upon its first release, Spam Score analysed a website against 17 spam signalling factors, coined by Moz as ‘spam flags’. As the tool evolved, Moz incorporated more spam signalling factors ‘flags’. There are now 27 ‘spam flags’, which we will explain in detail later.
The aggregate of these flags is represented by a single score that indicates the likeliness of a site being penalized by Google. The more flags a site accumulates, the higher the Spam Score, and the stronger the prediction that it will be perceived as spammy by Google.
-What Does Google Clicks Mean?
How often someone clicked a link from Google to your site.
-What Does Impression Mean?
An impression means that a user has seen (or potentially seen) a link to your site in Search.
-What Does CTR Mean?
Click-through rate. Clicks/Impressions for Google Search clicks.
-What Does The On-Site SEO Score Mean?
The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic.
-What Does Organic Keywords Mean?
An organic keyword is a keyword used to attract free traffic through search engine optimization (SEO).
-What Does Backlinks Mean?
Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks “votes” for a specific page. Pages with a high number of backlinks tend to have high organic search engine rankings.