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Client :
Black Cat Importers
Monthly Maintenance Report | October 2024
WEBSITE MAINTENANCE
DESKTOP VERSION
MOBILE VERSION
SEO
ENGINES & SCRIPTS
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SEO Overview for October


Click Rate Analysis: 

Impresion: For the website "Black Cat Importers," this month has recorded 17,362 impressions, reflecting a 10% increase compared to the previous month. This significant level of visibility indicates that users are actively seeing the site in search results, showcasing its presence in the digital marketplace. An impression refers to the number of times the website has appeared in search results or been displayed to users, highlighting the effectiveness of the site's SEO efforts in reaching potential customers. This data presents a valuable opportunity to further engage users and convert these impressions into meaningful interactions.

Click: This month, the Black Cat Importers website reported 249 clicks, maintaining the same level as the previous month. While this consistency is commendable, it may present an opportunity to explore areas for enhancement. Analyzing the effectiveness of the website’s meta titles and descriptions could ensure they are engaging enough to attract even more clicks. Additionally, evaluating the relevance of the keywords driving impressions may help align the content more closely with user intent, ultimately improving engagement and increasing click-through rates.


Keyword Analysis: 

The following keywords associated with the website have experienced a slight increase in performance compared to the previous month, indicating a positive trend in their visibility and relevance:

  • pringles origin country

  • when was milky way invented

  • candy suppliers

  • when was pringles invented

  • pringles made in which country

This uptick suggests that users are increasingly searching for terms related to your content, which could lead to greater organic traffic.

Also, the following links of the website have drawn more clicks and traffic during the previous month:


On-page SEO:

The on-page SEO analysis for the Black Cat Importers website reveals a score of 74. This score indicates that the site has well-structured content, effective keyword usage, and optimized meta tags, all of which contribute to enhancing the user experience and improving its chances of ranking higher in search results. By maintaining and further optimizing these elements, Black Cat Importers can increase its organic traffic. Keeping the on-page score high is essential for achieving better visibility and overall performance in search engine results.


Off-page SEO:

Back links: Black Cat Importers currently boasts a total of 228 backlinks. These backlinks are essential for improving the website's authority and search engine ranking. Each backlink serves as a vote of confidence from other sites, indicating that they consider the content on Black Cat Importers valuable and relevant. To enhance its online presence further, the website can focus on acquiring additional backlinks from related websites.

Linking domains: The website features 33 linking domains, which contribute to its credibility and visibility in the digital landscape. Having multiple linking domains is advantageous because it demonstrates that various reputable sources recognize and endorse the content of Black Cat Importers. To build on this strong foundation, Black Cat Importers should continue to foster more relationships with high and related linking domains.


Terminology Explained:

  • Impression: The number of times a website's ad or listing appears in search results.

  • Click-Through Rate (CTR): The percentage of impressions that result in clicks. It's calculated by dividing the number of clicks by the number of impressions.

  • Keyword: A word or phrase that users search for on a search engine.

  • On-Page SEO: Optimizing a website's content and structure to improve its search engine rankings.

  • Off-Page SEO: Off-Page SEO refers to the strategies and techniques used to improve a website's position in search engine rankings that occur outside of the website itself.

  • Backlink: A link from another website to a specific page on your website.

  • Domain Authority: A measure of a website's overall authority and influence in search engine rankings.

SEO & ANALYTICS
DOMAIN AUTHORITY
17
LINKING ROOT DOMAINS
33
SPAM SCORE
1
GOOGLE CLICKS 
249
IMPRESSIONS
17362
CTR
1.43%
GOOGLE ADS CAMPAIGN
CLICKS
IMPRESSIONS
AVG.CPC
CTR
AD OPTIMIZATION SCORE
CAMPAIGN COST

FAQS

-What Does Domain Authority Mean?

It is really important to define what domain authority is and what isn't in order to point your digital strategy in the right direction.

It gives sites a score ranked between 1 and 100, with the higher end of the scale representing a better outcome. Finding out your score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement.

 

-What Does Linking Root Domains Mean?

Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.

 

-What Does Spam Score Mean?

Upon its first release, Spam Score analysed a website against 17 spam signalling factors, coined by Moz as ‘spam flags’. As the tool evolved, Moz incorporated more spam signalling factors ‘flags’. There are now 27 ‘spam flags’, which we will explain in detail later.

 

The aggregate of these flags is represented by a single score that indicates the likeliness of a site being penalized by Google. The more flags a site accumulates, the higher the Spam Score, and the stronger the prediction that it will be perceived as spammy by Google.

 

-What Does Google Clicks Mean?

How often someone clicked a link from Google to your site.

 

-What Does Impression Mean?

An impression means that a user has seen (or potentially seen) a link to your site in Search.

 

-What Does CTR Mean?

Click-through rate. Clicks/Impressions for Google Search clicks.

 

-What Does The On-Site SEO Score Mean?

The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic.

 

-What Does Organic Keywords Mean?

An organic keyword is a keyword used to attract free traffic through search engine optimization (SEO).

 

-What Does Backlinks Mean?

 

Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks “votes” for a specific page. Pages with a high number of backlinks tend to have high organic search engine rankings.                         

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