Client :
Black Cat Importers
Monthly Maintenance Report | December 2024
WEBSITE MAINTENANCE
DESKTOP VERSION
✔
MOBILE VERSION
✔
SEO
✔
ENGINES & SCRIPTS
✔
Monthly SEO Maintenance Report for Black Cat Importers
Website Overview
The SEO performance for Black Cat Importers reflects steady activity and growing visibility. Below is a detailed summary of the website’s performance metrics and insights.
1. Website Metrics
Domain Authority (DA): 1
(Domain Authority measures the website's strength in search rankings. With focused efforts, the DA can be improved to enhance visibility.)Spam Score: 1%
(The low spam score demonstrates a healthy, trustworthy website with no risk of penalization.)
2. Traffic Performance
Clicks: 209
(The total number of users who clicked on the website from search results.)Impressions: 19,624
(The number of times the website appeared in search results.)Click-Through Rate (CTR): 1%
(CTR measures the percentage of impressions that converted into clicks. A CTR of 1% indicates room for improvement through content optimization and better meta descriptions.)
3. Backlink Profile
Total Backlinks: 228
(Backlinks from other websites enhance authority and boost search rankings. A consistent increase in high-quality backlinks is essential.)Linking Domains: 28
(These represent the unique websites linking to Black Cat Importers. Expanding the diversity of linking domains can improve SEO further.)
4. On-Page SEO
On-Page Score: 78
(This score evaluates how well the website adheres to SEO best practices on individual pages. An improvement plan should focus on technical SEO and content enhancements.)
5. Top Searching Queries
The most common search terms driving traffic to Black Cat Importers include:
candy cigarettes
hershey definition history
what country is pringles from
when were pringles invented
pringles demographics
(These keywords reflect user interest areas. Creating or optimizing content around these topics can attract more visitors and improve rankings.)
6. Top Performing URLs
https://www.blackcatimporters.com/products/bubble-gum-candy-cigarettes-packs-24-piece-box-1
https://www.blackcatimporters.com/post/the-history-behind-oreo-cookies
https://www.blackcatimporters.com/post/is-there-a-real-difference-between-left-and-right-twix
https://www.blackcatimporters.com/post/5-of-the-craziest-chocolate-bars-from-across-the-world
(Analyzing the top-performing URLs helps identify content strategies that work best and can be replicated across other pages.)
Terminology Explained:
Domain Authority (DA): A ranking score (1-100) that predicts how well a website will perform in search engine rankings.
Spam Score: Indicates the percentage likelihood of a website being flagged as spam. A lower score is better.
Clicks: The number of times users clicked on the website link in search engine results.
Impressions: The number of times the website appeared in search results.
Click-Through Rate (CTR): The percentage of impressions that resulted in clicks.
Backlinks: Links from other websites pointing to your website, signaling authority and relevance.
Linking Domains: The number of unique websites linking to your website.
On-Page SEO Score: A score that measures how well individual pages are optimized for search engines.
Top Searching Queries: The most common phrases or keywords users search for, leading them to your website.
Recommendations for Next Month:
Target increasing the Domain Authority by earning high-quality backlinks from reputable websites.
Focus on creating engaging and optimized content related to high-performing keywords such as "candy cigarettes" and "when were Pringles invented."
Work on improving the Click-Through Rate by refining meta titles and descriptions to better align with user intent.
Aim to enhance the On-Page SEO Score by resolving technical SEO issues and optimizing user experience.
SEO & ANALYTICS
DOMAIN AUTHORITY
1
LINKING ROOT DOMAINS
33
SPAM SCORE
1%
GOOGLE CLICKS
209
IMPRESSIONS
19624
CTR
1.06%
GOOGLE ADS CAMPAIGN
CLICKS
IMPRESSIONS
AVG.CPC
CTR
AD OPTIMIZATION SCORE
CAMPAIGN COST
FAQS
-What Does Domain Authority Mean?
It is really important to define what domain authority is and what isn't in order to point your digital strategy in the right direction.
It gives sites a score ranked between 1 and 100, with the higher end of the scale representing a better outcome. Finding out your score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement.
-What Does Linking Root Domains Mean?
Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.
-What Does Spam Score Mean?
Upon its first release, Spam Score analysed a website against 17 spam signalling factors, coined by Moz as ‘spam flags’. As the tool evolved, Moz incorporated more spam signalling factors ‘flags’. There are now 27 ‘spam flags’, which we will explain in detail later.
The aggregate of these flags is represented by a single score that indicates the likeliness of a site being penalized by Google. The more flags a site accumulates, the higher the Spam Score, and the stronger the prediction that it will be perceived as spammy by Google.
-What Does Google Clicks Mean?
How often someone clicked a link from Google to your site.
-What Does Impression Mean?
An impression means that a user has seen (or potentially seen) a link to your site in Search.
-What Does CTR Mean?
Click-through rate. Clicks/Impressions for Google Search clicks.
-What Does The On-Site SEO Score Mean?
The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic.
-What Does Organic Keywords Mean?
An organic keyword is a keyword used to attract free traffic through search engine optimization (SEO).
-What Does Backlinks Mean?
Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks “votes” for a specific page. Pages with a high number of backlinks tend to have high organic search engine rankings.