Client :
Actron Driving
Monthly Maintenance Report | Aug 2025
WEBSITE MAINTENANCE
DESKTOP VERSION
✔
MOBILE VERSION
✔
SEO
✔
ENGINES & SCRIPTS
✔
🌐 Website Report: Actron Driving
Reporting Period: August 2025
📌 Overview
Actron Driving had a high-performing month, showing strong visibility with over 20,000 impressions and steady clicks from learners and drivers searching for licensing and defensive driving in BC. The website is establishing itself as a trusted local driving school, with strong authority growth and a clear presence in competitive search terms.
✨ Executive Summary: Driving Strong Visibility in BC
The website is excelling in searches related to licensing, ICBC tests, and defensive driving courses, proving that Actron Driving is well-positioned to attract motivated students. With a healthy backlink profile, growing domain authority, and solid local recognition, the site continues to strengthen its digital reputation.
🔗 Domain Strength & Backlink Profile
Actron Driving is supported by a healthy backlink network and steady authority growth:
Authority Score: 8
Backlinks: 75
Referring Domains: 68
Distribution by Country: CA, VN, US
Domain Authority (DA): 11
Spam Score: 1%
👉 These results highlight a trustworthy digital presence with strong potential for further expansion.
📈 Organic Search Performance
The website achieved outstanding reach and engagement this month:
Impressions: 20,848
Clicks: 230
Click-Through Rate (CTR): 1.1%
👉 This performance shows the site is successfully connecting with learners preparing for licensing and training.
🔑 Top Queries
Actron Driving ranks strongly on high-intent, education-related searches:
“class 4 license bc” – +271 (712 total impressions)
“icbc class 5 road test” – +235 (321 total impressions)
“defensive driving school” – +120 (121 total impressions)
“class 4 restricted license bc” – +44 (113 total impressions)
“defensive driving course” – +44 (49 total impressions)
👉 These keywords demonstrate authority in both licensing preparation and defensive driving training.
📄 Content Engagement
Top pages this month highlight strong interest in licensing guides and local driving school services:
👉 These pages show users are highly engaged with practical guidance and local service offerings.
⚙️ On-Page SEO & Technical SEO
SEO health remains positive and supportive of growth:
On-Page SEO: Targeted content around licensing and training is capturing the right audience.
Technical SEO: The site is mobile-friendly, secure, and indexed properly, ensuring a smooth user journey.
🏆 Key Achievements & Next Steps
Actron Driving is gaining strong visibility in BC for critical licensing and training searches. To build on this success, we recommend:
Content Expansion: Publish additional guides and FAQs about ICBC tests, road safety, and defensive driving benefits.
Local SEO Boost: Optimize Google Business Profile with more photos, reviews, and posts for stronger Coquitlam/Port Moody reach.
Course-Specific Landing Pages: Create detailed pages for each class/license type to capture more targeted searches.
👉 With these steps, Actron Driving will continue to accelerate its presence as a leading driving school in British Columbia.
SEO & ANALYTICS
DOMAIN AUTHORITY
11
LINKING ROOT DOMAINS
SPAM SCORE
1%
GOOGLE CLICKS
230
IMPRESSIONS
20848
CTR
1.1%
GOOGLE ADS CAMPAIGN
CLICKS
304
IMPRESSIONS
2.68K
AVG.CPC
$2.2
CTR
11.36%
AD OPTIMIZATION SCORE
100%
CAMPAIGN COST
$669
Activities Completed in August
Your campaign has now stabilized and is receiving highly targeted clicks from relevant users.
During the past month, we focused on optimizing CPC by adding new keywords to the ads. These keywords are:
book driving lessons
driver training near me
driving instructor burnaby
The above keywords were added to the campaign with a CPC of $2.
It’s also worth mentioning that only a few negative keywords appeared in the search terms, which were promptly added to the negative keyword list. These include:
[auto école near me]
[where to learn how to drive]
[learn how to drive]
The low number of irrelevant keywords shows that the campaign is running correctly and efficiently.
The only point to note is that the daily number of clicks is around 10, which is relatively low for generating more leads. To increase clicks and leads, we recommend doubling your current budget.
FAQS
-What Does Domain Authority Mean?
It is really important to define what domain authority is and what isn't in order to point your digital strategy in the right direction.
It gives sites a score ranked between 1 and 100, with the higher end of the scale representing a better outcome. Finding out your score helps you with building your brand and creating a website that you know clients and customers will want to engage with. It will also help you see the areas that may need a little more improvement.
-What Does Linking Root Domains Mean?
Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.
-What Does Spam Score Mean?
Upon its first release, Spam Score analysed a website against 17 spam signalling factors, coined by Moz as ‘spam flags’. As the tool evolved, Moz incorporated more spam signalling factors ‘flags’. There are now 27 ‘spam flags’, which we will explain in detail later.
The aggregate of these flags is represented by a single score that indicates the likeliness of a site being penalized by Google. The more flags a site accumulates, the higher the Spam Score, and the stronger the prediction that it will be perceived as spammy by Google.
-What Does Google Clicks Mean?
How often someone clicked a link from Google to your site.
-What Does Impression Mean?
An impression means that a user has seen (or potentially seen) a link to your site in Search.
-What Does CTR Mean?
Click-through rate. Clicks/Impressions for Google Search clicks.
-What Does The On-Site SEO Score Mean?
The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic.
-What Does Organic Keywords Mean?
An organic keyword is a keyword used to attract free traffic through search engine optimization (SEO).
-What Does Backlinks Mean?
Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks “votes” for a specific page. Pages with a high number of backlinks tend to have high organic search engine rankings.